What is SEO and it's types 2024 - SEO full Course 2024

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SEO, or Search Engine Optimization, is the practice of improving the visibility and ranking of a website or web page in the organic search engine results pages (SERPs). This involves optimizing various elements of a website or web page to make it more attractive to search engines, thus improving its chances of ranking higher in the search results when users search for relevant keywords.




There are three main types of SEO:

  1. On-page SEO: This type of SEO involves optimizing the content and structure of a web page to make it more search engine-friendly. This includes optimizing the title tags, meta descriptions, header tags, image alt tags, and internal links on the page, as well as ensuring that the content is high-quality, engaging, and relevant to the target audience.

  2. Off-page SEO: This type of SEO involves building external links to a website or web page in order to improve its authority and relevance in the eyes of search engines. This includes activities such as guest blogging, social media marketing, influencer outreach, and link building.

  3. Technical SEO: This type of SEO involves optimizing the technical aspects of a website or web page to make it more crawlable and indexable by search engines. This includes optimizing site speed, mobile-friendliness, site architecture, and other technical elements that can affect a website's visibility and ranking.

Overall, a well-rounded SEO strategy should incorporate all three types of SEO, as they work together to improve a website's visibility and ranking in the search results.

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